Product strategy and management /
Baker, Michael.
Product strategy and management / Michael Baker and Susan Hart. - 2nd ed. - Harlow, England : Pearson, 2007. - xviii, 540 p.
0273694502 :
Product mangement.
New products--Management.--Case studies
Product strategy and management / Michael Baker and Susan Hart. - 2nd ed. - Harlow, England : Pearson, 2007. - xviii, 540 p.
0273694502 :
Product mangement.
New products--Management.--Case studies