Pragat's consumer behaviour :
Agarwal, P. K.
Pragat's consumer behaviour : an Indian perspective / P. K. Agarwal, Manoj, Kumar. - 3rd ed. - Meerut, India : Pragati Prakashan, 2011. - xvi,532 p.
9350063408 :
Consumer behavior--India.
Marketing research--India.
HF5415.33 / .A33 2011
Pragat's consumer behaviour : an Indian perspective / P. K. Agarwal, Manoj, Kumar. - 3rd ed. - Meerut, India : Pragati Prakashan, 2011. - xvi,532 p.
9350063408 :
Consumer behavior--India.
Marketing research--India.
HF5415.33 / .A33 2011