Principles of advertising :
Lee, Monle.
Principles of advertising : a global perspective / Monle Lee, Carla Johnson. - 2nd ed. - New Delhi : Viva Books, 2007. - xxi, 427 p.
8130904748 :
Advertising.
Principles of advertising : a global perspective / Monle Lee, Carla Johnson. - 2nd ed. - New Delhi : Viva Books, 2007. - xxi, 427 p.
8130904748 :
Advertising.