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Modern competitive strategy /

Walker, Gordon.

Modern competitive strategy / Gordon Walker. - Boston : Irwin/McGraw-Hill, 2004. - xvii, 290 p. ; 24 cm.

Includes bibliographical references and index.

ISBN: 0072345632 :

Subjects--Topical Terms:
Strategic planning.
Industrial management.

LC Class. No.: HD30.28 / .W35

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Modern competitive strategy /