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Consumer behavior /

Berkman, Harold W.

Consumer behavior / Harold W. Berkman, Jay D. Lindquist, M. Joseph Sirgy. - Lincolnwood, Illinois : NTC Business Books, c1997. - xxv, 626 p. : ill. ; 24 cm.

Includes bibliograpgical references and indexes.

ISBN: 0844236748 : KES 500 (donation)

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF5415.32 / .B47

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