Marketing Research (Record no. 19262)

MARC details
000 -LEADER
fixed length control field 00520nam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220314b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0170438964
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .M37 2020
245 ## - TITLE STATEMENT
Title Marketing Research
Statement of responsibility, etc. Barry J. Babin [et... al.].
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. Cengage learning
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 622p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name D'Alessandro, Steve
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Winzar, Hume
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lowe, Ben
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Zikmund, William
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type General Collection
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Kabarak, Main Campus Kabarak, Main Campus 14/03/2022 9094.00   HF5415.2 .M37 2020 c.1 031610 14/03/2022 14/03/2022 General Collection
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