Marketing : (Record no. 8022)

MARC details
000 -LEADER
fixed length control field 00700nam a22002292 4500
001 - CONTROL NUMBER
control field 0000011646
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151217152059.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081215s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071106863 :
040 ## - CATALOGING SOURCE
Original cataloging agency KABU
Transcribing agency KABU
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kerin, Roger A.
-- 0000151511
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title the core /
Statement of responsibility, etc. Roger A. Kerin, Steven W. Hartley, William Rudelius.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii, 425 p.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
-- 0000151351
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hartley, Steven W.
-- 0000167601
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Rudelius, William.
-- 0000167602
852 1# - LOCATION
-- p3250 KES
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 081215
950 ## - LOCAL HOLDINGS (RLIN)
-- 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Library of Congress Classification   Kabarak, Main Campus Kabarak, Main Campus 17/12/2015 1 HF5415 .K47 2007 c. 2 15726 18/05/2017 15/07/2016 17/12/2015 General Collection
    Library of Congress Classification   Kabarak, Main Campus Kabarak, Main Campus 17/12/2015 3 HF5415 .K47 2007 c. 1 15725 13/08/2018 10/08/2018 17/12/2015 General Collection
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