Schiffman, Leon G. <br/><br/>
Consumer behaviour                                           a European outlook 
by Leon G. Schiffman, Leslie Lazar Kanuk and Havard Hansen                                                                                                                 
 - 2nd ed. 
 - New York  Pearson  2012 
 - xix, 460 p.                                                                           
<br/><br/><label>ISBN: </label>0273736950 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour--Europe<br/>Motivation research (marketing)   --Europe
<br/><br/><label>LC Class. No.: </label>KTC HF5415.33  / .E85S35 2012