Gupta, Vipin. <br/><br/>
Business policy and strategic management :  concepts and applications. / 
Vipin Gupta, Kamala Gollakota, R. Srinivasan. 
 - Rev. 2nd  ed. 
 - New Delhi :  PHI,  2009. 
 - xx, 575  p. 
<br/><br/><label>ISBN: </label>8120332447 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Strategic planning--Case studies.