O'Connor, John. <br/><br/>
Electronic marketing :  theory and practice for the twenty-first century / 
John O'Connor, Eamonn Galvin and Martin Evans. 
 - 1st  ed. 
 - Harlow, England :  Pearson,  2004. 
 - xii, 440  p. 
<br/><br/><label>ISBN: </label>0273684760 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.