000 00727cam a22002412 4500
001 0000004381
005 20151021151103.0
008 070522s xx 000 0 eng d
020 _a9971513897 :
_cKES 1,150
040 _aKABU
_cKABU
050 0 _aHF5415.2
_b.A25 2005
100 1 _aAaker, David A.
_@0000151713
245 1 0 _aMarketing research /
_cDavid A. Aaker, V. Kumar, George S. Day.
250 _a7th ed.
260 _aNew York :
_bJ. Wiley,
_c2005.
300 _axvi, 751 p.
650 0 _aMarketing research.
_@0000151518
700 1 _aKumar, V.
_@0000160928
700 1 _aDay, George S.
_@0000160929
908 _a070522
950 _@1
999 _c533
_d533