000 00963nam a22002532 4500
001 0000001971
005 20151217151835.0
008 070329s xx 000 0 eng d
020 _a0333985087 :
_cKES 4,390
040 _aKABU
_cKABU
050 0 _aHE9713
_b.L56
100 1 _aLindgren, Mats,
_d1959-.
_@0000151099
245 1 0 _aBeyond mobile :
_bcommunications and marketing in a mobilized world /
_cby Mats Lindgren, Jorgen Jedbratt, Erika Svensson.
260 _aHoundmills, Basingstoke, Hampshire ;
_aNew York :
_bPalgrave,
_c2002.
300 _axxiv, 262 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aCellular telephone systems
_xMarketing.
_@0000151100
650 0 _aMobile communication systems
_xMarketing.
_@0000151101
700 1 _aJedbratt, Jorgen.
_@0000151102
700 1 _aSvensson, Erika.
_@0000151103
908 _a070329
950 _@1
999 _c5557
_d5557