000 00725cam a22002172 4500
001 0000002194
005 20151217151843.0
008 070404s xx 000 0 eng d
020 _a0131163515 :
_cKES 600
040 _aKABU
_cKABU
050 0 _aHF5415.13
_b.H56 1992
100 1 _aHinkle, Charles L.
_@0000151463
245 1 0 _aCases in marketing management :
_bissues for the 1990s /
_cCharles L. Hinkle, Wesley J. Johnston, Esther F, Lanigan.
250 _a2nd ed.
260 _aEnglewood Cliffs, NJ :
_bPrentice Hall,
_c1992.
300 _axvii, 650 p.
650 0 _aMarketing management
_xCase studies.
_@0000151464
908 _a070404
950 _@1
999 _c5699
_d5699