Advertising management / Rajeev Batra, John G. Myers, David A. Aaker.

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TextPublication details: Delhi : Pearson Educ., 1996.Edition: 5th edDescription: xiii, 754 pISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	General Collection	Kabarak, Main Campus				HF5823 .B38 1996 (Browse shelf(Opens below))					Available			005241

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